Whistleblower Christopher Wylie puts out CA's projects in India
The Advertising Research Foundation said it is waiting for more information before formally rescinding the award given to Cambridge Analytica, the British political consulting firm that was recently reported to have improperly harvested the data of 50 million Facebook users.
An advertising trade group that gave an award to Cambridge Analytica a year ago for its "big data" work during the 2016 presidential election is now urging marketers to reconsider the ethics of how consumer information is collected and used. These were used to create an online campaign strategy tailored to each individual. Back in 2014, Aleksandr Kogan, a researcher from Cambridge University, collected all this information through his "thisisyourdigitallife" application.
This "Facebook-derived data" focused on Colorado residents, and was originally used for Cambridge Analytica's election targeting efforts. Cambridge Analytica denies any wrongdoing. If social media is to prevail in its current form, users will be forced to adapt.
The Cambridge Analytica whistle-blower said the project involved accessing raw internet service provider data for the entire country, to monitor what people were browsing. Brian Acton, co-founder of WhatsApp, encouraged his Twitter followers to delete Facebook.
But will that really make a difference?
Additionally, Labour MP Paul Farrelly, member of the member of the parliamentary committee also added during his questioning that India is one of the biggest markets for Facebook.
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He's just Donald Trump's favorite suck-up doctor
But now is the time to rebuild our country, to take care of our people and to fight for our great American workers for a change. Trump says he may hold up the agreement "because it's a very strong card and I want to make sure everyone is treated fairly".
He cited Section 3 of the Computer Misuse Act which prohibits the unauthorised access of data, as well as the Interception of Communications Act, Section 6, which "strictly prohibits the interception of communication in the manner alleged by the whistleblower in testimony given before the Digital, Culture, Media and Sport Committee of Commons of the British Parliament".
While it is all incredibly shady, it appears the United States wasn't the only victim of Cambridge Analytica.
This appears to be a reference to John Bolton, the former United States ambassador to the UN. Political campaigns have compiled a treasure trove of information on voters' personalities to carefully craft messages to swing votes to benefit particular candidates. Almost all technology companies already rely on user data to determine how people use their apps or devices.
"The problem that you have in Kenya, as in a lot of these countries, is that there are these very deep underlying socio-economic tensions and ethnic divisions", Director of Electoral Programs at the National Democratic Institute Patrick Merloe told the Think Progress. "Privacy to us is a human right, a civil liberty". The government has a record of falling behind in regulating the tech sphere, so it is doubtful that Cambridge Analytica will face real detriment any time soon. The data was then exploited to target voters in the 2016 USA election.
While the global footprint of Cambridge Analytica and its affiliated groups is still under investigation, the extent of their activities is certainly disturbing.
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