Alibaba Group Holding Ltd.: Alibaba Acquires South Asia E-Commerce Platform Daraz

Pakistan by Nozair Hanif Mirza | Published

Pakistan by Nozair Hanif Mirza | Published

Bjarke Mikkelsen, Co-CEO, Daraz said, "With this transaction Daraz has found its natural home in the Alibaba family, and we are proud to carry our part of the mission to "make it easy to do business anywhere".

The acquisitions include Daraz operations in Pakistan, Nepal, Sri Lanka, and Myanmar.

Financial details were not disclosed on the deal, which will see Jack Ma's Alibaba take control of the online retailer.

Alibaba has expanded its e-commerce operations into South Asia after their acquisition of Daraz.pk in an undisclosed deal.

"Alibaba's arrival proves that Bangladesh's e-commerce market has huge potential", said Razib Ahmed, the immediate past president of e-CAB.

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Spokesperson of Daraz Group Saman Javed said the group head office would remain in Pakistan.

Umair Mohsin, a program manager at the state-funded National Incubation Centre said the entry of Chinese group is a good omen for Pakistan's technology ecosystem. 'Together with Alibaba, we are ready to empower entrepreneurs in the region and to fulfill our promise to offer our customers the best selection of products with a high-level of convenience, ' said Daraz Co-CEO Jonathan Doerr. The five markets in which Daraz operates have a combined population of around 460 million.

Alibaba acquires the entire share capital of Rocket Internet's Daraz.PK Business. "With a young population, high mobile penetration and just 3% of the region's retail sales now conducted online, we feel very confident to double down on Southeast Asia", said Lucy Peng, one of Alibaba's founders, in a statement regarding the move.

"It will continue to operate under the same brand following the transaction", Daraz said in a statement on Tuesday.

Daraz was founded in 2012.

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